Advertising Rights
Advertising rights govern the use of a song or master recording in TV commercials, radio spots, online ads, and brand campaigns. Sync fees for advertising are among the most lucrative single-use licenses available to a songwriter or rights-holder.
An ad placement requires BOTH a sync license (composition) and a master use license (recording).
Fees vary by territory, media, exclusivity, and term — from $5,000 indie spots to seven-figure global campaigns.
Ad agencies, music supervisors, and sync agents broker these placements.
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Every icon below links directly to the official site of that agency, publisher, collective, or authority. Hand-curated for advertising rights.
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